NYC POP UP
TONAL
We creating a space that merges form and function — this Tonal pop-up was designed to embody strength through simplicity. Minimal lines, natural textures, and immersive lighting come together to reflect the brand’s sleek approach to connected fitness. Every element invites focus, movement, and calm energy.
At the New York pop-up, Coach @kristinmcgee guided guests—and even Tonal Coaches—through Pilates on Tonal, exploring a new way to move with purpose and precision. It was here at the pop up shop, the brand launched this new component of the program.
Pilates joined their lineup soon after, bringing personalized resistance to reformer-style movement for deeper strength and mobility across every workout.